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2008 Top 10 Innovations |
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Issue
#305 - February 2008
Successful innovation, it would seem, is based largely on having the
proper timing. A good idea that’s too far ahead of its time
may never gain traction with the general public. On the other hand,
an idea that is only slightly overdue can create a ground swell of
excitement from consumers who have been waiting for just such a solution.
Of course, there are also those innovations that arrive right on time,
as though scheduled to intersect the problem they solve at the precise
moment that a solution is required. |
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As we were compiling
this year’s list of the Workbench Top 10 Innovations, it occurred
to us that there is at least one example of each of those in this
group. Rather than spoil the fun and tell you which we think is which,
we'll leave it to you do draw your own conclusions on the timing of
these items.
However, no matter what you decide about the timing or plausibility
of these products, we are sure you’ll agree that more than one
of them turns convention on its ear. And that, more than simply the
usefulness of a product, is what innovation is all about. |
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